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COOKIE POLICY

 

1. WHAT ARE COOKIES?

Cookies are IT data, specifically text files, stored on the User's end device and intended for using the Store's website.

 

2. TYPES OF COOKIES USED

The Store uses three main categories of cookies:

  • Necessary: Essential for the functioning of services available within the Store (e.g., session maintenance, remembering products in the shopping cart). Without these, the Shoper platform cannot function correctly.

  • Analytical (Google Analytics): Used to collect information on how Users use the site (number of visits, time spent on the page, traffic sources). This data is anonymized and used solely to improve the Store's performance.

  • Marketing and Remarketing (Meta Pixel, Google Ads): Used to tailor advertising content to User interests on external platforms (Facebook, Instagram, Google Display Network) and to measure the effectiveness of advertising campaigns.

  • Newsletter: Cookies associated with the newsletter delivery system, allowing for the measurement of the effectiveness of email marketing activities.

 

3. THIRD-PARTY TOOLS

The Store runs scripts provided by external providers who may save their own cookies:

  • Google Ireland Limited (Google Analytics, Google Ads).

  • Meta Platforms Ireland Limited (Meta Pixel).

 

4. MANAGING COOKIES

Users have the option to limit or disable cookie access to their device.

  • Browser Settings: Every web browser allows you to change cookie settings (usually found in Settings > Privacy).

  • Consent Banner: Upon the first visit to the Store, the User has the option to consent to all cookies or select only the necessary ones.

  • Lack of Consent: Restricting cookies may affect certain functionalities available on the Store's pages (e.g., the shopping cart operation).